Noor & Katu
#MeetOurDistributors
Noor & Katu is HDIF’s distributor in the UK, it was founded by Sonya Varoujian.
Noor & Katu introduced new products and possibilities into the UK. The brand aims to go beyond just a beautiful product, and strives at providing high quality products that create a sustainable impact which improves the lives of many, many people!
Sonya believes that there’s an immense amount of untapped talent has been passed down by women through the generations in Armenia. The precision and quality was unlike anything seen in the UK market.
Noor & Katu teamed up with WFTO certified producers empowering marginalized women who otherwise have little to no opportunities in economically vulnerable areas. It then expanded to include disabled veterans, and Armenian women who had fled the war in Syria, and the economic crisis in Lebanon.