About HDIF

HDIF works to initiate, facilitate, and nurture sustainable economic opportunities in rural villages, towns, and cities throughout Armenia as well as vulnerable groups.  HDIF creates jobs that pay a living wage in Armenian communities and commits to regional economic development.

According to data published by the country’s National Statistical Service, 23.7% of the population was categorized as “poor” in 2023 and 1.1% “extremely poor” in 2023. Child poverty in Armenia is pegged at 31.7%. 1.8% of children under the age of eighteen are “extremely poor”. Poverty is lower in Armenia’s urban areas than in the villages - 21.5% compared to 27%.

Our primary goal is to empower women by giving them training and important skills to be successful as independent business operators.  This goal is achieved by organizing training on different business-related topics to encourage entrepreneurship.

HDIF is a registered non-governmental organization in the Republic of Armenia. 

 

 
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What is Social Enterprise?

Social enterprise has had significant impact around the world. It has proven successful in job creation, skills development, peace building, women empowerment, economic growth, and cultural enhancement. Handicrafts are an important productive sector and export commodity in developing countries.  In Armenia, approximately 40% of the population lives at some level of poverty. The money received by our producer partners from the sale of their goods supplements their monthly household income.  HDIF's seeks to promote financial stability, create stronger families, and stimulate sustainable rural communities, especially along Armenia's border regions.

 
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HDIF & HDIF Trading LLC

 

Homeland Development Initiative Foundation (HDIF) was founded in 2013. HDIF is a nongovernmental organization born out of the Homeland Handicrafts project, which was founded by Norwegian and Finnish Honorary Consul in Armenia, Sir Timothy Straight. HDIF Trading LLC was founded in 2018. It is a registered business entity in Armenia. HDIF Trading LLC runs the daily operations of hDIF’s fair trade shop as well as product manufacturing and supply management.

 

The all-volunteer Board of Directors in Armenia is responsible for steering the organization towards a sustainable future by adopting ethical and legal governance and financial management policies, as well as by making sure the organization has adequate resources to advance its mission.

2023 Audit Report

2022 Audit Reports
Document 1
Document 2

HDIF Board of Directors

Beth Broussalian
Founder and
Executive Director of HDIF-USA

Lucineh Kassarjian
Strategic Advisor

Nazareth Seferian
Social Entrepreneurship & Corporate Responsibility Consultant

Areg Maghakian
Operations & Business Development

Kirk Wallace
Agricultural & Environmental Consultant

 

Our Team in Armenia

Timothy Straight
Founder & President
Homeland Development Initiative Foundation

 

Meri Petrosyan
Finance Manager
HDIF Trading LLC

 

Arpi Alaverdyan
Administrative Coordinator
HDIF Trading LLC

Our Partners

 
 

Producer Partners

HDIF's producer partners represent the skills and talent that make our products exceptional.  Our artisans use techniques that have been handed down for generations to make beautiful and flawless handicrafts.

 
 

Crocheted Handicrafts
Produced in Berd,
Kapan, Martuni Town, Shirak Group, Gyumri, Talin & Goris

Ceramics
Produced in Sisian

Beeswax Candles
Produced in Martuni Village

 

Knitted Handicrafts
Produced in Goghovit & Martuni Town

Decorative Painting
Produced in Koghb

Embroidered Handicrafts
Produced in Yerevan
by Syrian Armenians

Leather
Sisian

 

Sewn Handicrafts
Produced in
Vardenis, Berd, Dilijan, Koghb & Gyumri

Wool & Felt Products
Produced in Goris & Yerevan

Woodcrafts
Produced in Vardenis & Koghb

Contact Us

Questions? Interested in our products? Just want to say hello? Send us a message, give us a call, or drop by the shop in Yerevan!

HDIF “Homeland” Fair Trade Shop
Impact Hub, 80 Tigran Mets Avenue 0005 Yerevan, Armenia
Store hours: Mon-Fri. 10am to 6pm
Closed Saturday & Sunday
Tel: +374 77 47 33 35
hdifarmenia@gmail.com

HDIF-USA (Please mail tax-deductible donations here)
1146 N. Central Ave. #359
Glendale, CA 91202
Tel: +1 858-248-2656
hdifusa1@gmail.com